Episode 2: The Psychology of Addiction – How Sports Betting Hooks You

In this episode of Mind Matters, Linda Uphoff breaks down the science behind why sports betting is so hard to walk away from. It’s not just about money—it’s about dopamine, near-misses, and a system designed to keep you playing.

From flashy promos to seamless app experiences, today’s betting platforms use psychology to build habits that feel harmless but quickly spiral into addiction. If you’ve ever wondered how “just one more bet” turns into something bigger, this episode connects the dots.